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Pay Per Click (PPC) Advertising Solutions
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Are you looking for a way to increase sales, leads, and/or brand awareness among search engine users? Have you tried to manage PPC yourself only to find out how quickly you can burn up your budget and end up with little to show for it? Why waste your time and money on something outside your expertise? Let Elixir Systems' experience ensure your campaign achieves the best results possible. Choose Elixir for new campaign set up, ongoing PPC management, or full-service consultancy to help you get up and running yourself. Not sure what PPC is or how it can help you? Read "Make PPC Work for Your Business". Benefit from Elixir's Strategic Expertise As an Elixir Systems PPC Partner you profit from * PPC expertise honed over years consulting and managing successful campaigns in competitive industries. * Targeted strategies developed through the successful implementation and monitoring of campaigns with large keyword lists across multiple search engines. * Search engine knowledge gained through extensive training on Google AdWords, Yahoo! Search Marketing, and Microsoft AdCenter including available certification and continuing education through participation in blogs, forums, and conference attendance. * Demonstrated ability to increase CTR (click through rates) and conversion rates on campaigns. (One client saw their CTR increase from 0.5% to 5%.) * Keyword analysis that focuses on relevancy, including niche words that will convert at a lower cost than more generic keywords. Relevant keywords also lead to lower Cost Per Click (CPC) under search engine quality score and indexing systems. * Landing page specialists with an understanding of development and testing to help you maximize conversions. * Experienced copywriters to develop and test ad copy that leads not only to good CTR, but to actual conversions. Improve Your PPC Campaign Whatever your specific business goals may be, our PPC strategists are experts at identifying the right strategy to help you succeed. Our clients have enjoyed significant results, whether they were seeking sales, leads, or brand awareness. New Campaign Set Up Services Want to avoid the headaches involved in starting a new campaign? Let Elixir * Conduct keyword and competitor analysis to select keywords relevant to your target audience. * Structure campaign into tightly-structured campaigns and ad groups. * Develop relevant, attractive landing pages that will meet your conversion goals. * Create 2-4 ad creatives for each ad group. * Assist with tracking code set up and testing. PPC Campaign Management Services Don't have the manpower to monitor and maintain your campaigns so they are constantly improving your Return on Investment (ROI)? Elixir will * Implement bid strategies to meet your specific campaign goals. * Monitor campaign daily for performance and make adjustments as necessary to keyword positioning and grouping, ad creatives, budget limits, and other campaign settings. * Recommend landing page changes and campaign expansion where profitable. * Continually test key elements of your campaign to ensure maximum improvement. * Provide regular reporting of key performance metrics. * Conduct regular review meetings with your account manager and PPC team. PPC Consultancy Services Need to jump start a floundering campaign with the insights of expert external review? Want to set up your own PPC program and aren't sure where to start? Choose whether you need Elixir to * Analyze existing campaigns and provide a detailed report with recommendations designed to improve your ROI. * Consult on organization, staffing, strategies, and processes for structuring a profitable in house team. * Develop and implement a training program to help your team succeed. http://www.elixirsystems.com/services/pay_per_click.php |
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For more information visit Pay Per Click Advertising category